Paula’s Choice Basketball Community Engagement
To continue momentum with Paula’s Choice x Azzi Fudd’s partnership, strategized key activations during cultural moments including: Final Four, WNBA All Star and UCONN vs USC, to engage the women’s basketball community. Activations included on-site activations with Togethxr, specialized mailer, creator partnerships and community gifting.
Golloria x Paula’s Choice Community Dinner
Managed creator dinner for mega creator Golloria to celebrate and uplift black creators. Responsibilities included location scouting, seating chart, talent relations, event set-up and takedown.
